Close this search box.

Wellness & Aesthetic Trends & Statistics

Share this content:
Wellness & Aesthetic Trends & Statistics

New aesthetic trends and statistics are emerging, as the medical spa industry is booming, driven by a growing desire for preventative and non-surgical aesthetic treatments. But who exactly are these consumers, and what are they looking for? Let’s dive into some key statistics to understand these aesthetic trends:

Weight loss & body Image:

  • Overweight and Obesity Rates: In the US, according to the Centers for Disease Control and Prevention (CDC), 39.8% of adults are overweight (20-30 lbs overweight), 41.9% are obese (class 1 – 40-59 lbs overweight), and 9.2% are severely obese (class 2 – 60+ lbs overweight) ( There’s no significant gender disparity, with both men and women facing similar rates.
  • Age and Weight Loss: Age plays a role – adults aged 40 and over have higher obesity rates compared to younger adults ( This highlights the potential target audience for medical spas offering weight management programs.

Aesthetic Trends: Statistics

  • Acne Struggles: The American Academy of Dermatology reports that acne affects up to 50 million Americans annually, with a higher prevalence among teens and young adults (though adults can also experience acne) ( This makes acne treatment a significant service in medical spas.
  • Gender and Skin Concerns: Women are more likely than men to seek treatment for specific skin conditions. The American Society for Dermatologic Surgery (ASDS) reports that in 2022, women made up 89% of patients who received Botox injections and 95% of patients who received fillers ( This suggests a higher focus on anti-aging and blemish reduction among women.

Skin conditions explored:

Table 1: Common Skin Conditions and Demographics

Skin ConditionPercentage of Population AffectedAge Group Primarily AffectedGender Bias
AcneUp to 50 million Americans annuallyTeens and young adults, but can occur at any ageNone
EczemaAffects 10-20% of children and 3.1% of adults in the USPrimarily children, but can persist into adulthoodNo significant bias
PsoriasisAffects 7.5 million people in the USOnset typically between ages 15-35, but can occur at any ageNo significant bias
RosaceaAffects an estimated 14 million AmericansAdults aged 30-50, more common in womenMore common in women
MelasmaAffects millions of people worldwide, more common in people with darker skin tonesAdults, often triggered by pregnancy or hormonal changesMore common in women
Wrinkles and fine linesDevelop over time due to aging, sun exposure, and other factorsPrimarily adults, becoming more noticeable with ageNo significant bias
Sun damage
Affects millions of people worldwide, depending on sun exposureVaries depending on sun exposureNo significant bias

The table above provides a brief overview of some common skin conditions. However, the world of dermatology is vast, and medical spas offer a variety of treatments to address a wide range of concerns. Here’s a glimpse into some additional conditions:

  • Acne Scars: These can be caused by various factors, including picking at pimples. Medical spas offer treatments like microneedling and laser therapy to improve their appearance.
  • Aging Skin: As we age, our skin loses collagen and elasticity, leading to wrinkles, fine lines, and sagging. Medical spas offer a variety of options to address these concerns, including Botoxfillers, and skin tightening treatments.
  • Broken Capillaries: These tiny red lines can appear on the face due to sun exposure, aging, or rosacea. Medical spas may offer laser treatment to address them.
  • Hyperhidrosis: This condition causes excessive sweating. Medical spas may offer Botox injections to temporarily block sweat glands.

Remember: This is just a starting point! The medical spa industry caters to a diverse clientele with various needs and concerns. By understanding these trends and the range of services offered, medical spas can tailor their approach to better

Interested in learning more from our experts? Book your FREE consultation today or call 406.869.1066!